The CRM for Video Production Companies — and Everything After It

A CRM tracks deals and contacts. Running a video business takes more than that — the quote, the contract, the invoice, the project, the review, the delivery, and the numbers underneath all of it.

Where a general CRM stops

Sales CRMs are built for a repeatable sale that ends at signature. In a video business the person who sold the job also directs it, pays the crew, cuts it, and chases the final payment, so the stack grows around the CRM: e-signature, accounting, review and approval, a project board, and spreadsheets.

The whole workflow, one system, no retyping

1. The enquiry qualifies itself

A branded pricing calculator and lead forms qualify on scope and budget before the enquiry reaches your inbox.

2. The discovery call becomes structured data

Record the call and the Discovery Board holds structured notes against the deal, with an AI-drafted summary.

3. The quote shows your margin before the client sees a price

Phase-based estimates for pre-production, production, post and delivery with your own crew rates behind each.

4. The proposal goes out and you see it open

One proposal, three presentation styles, interactive tiers, and open tracking.

5. The contract prefills and gets signed in the browser

Reusable templates prefill from the accepted proposal and are e-signed without a separate subscription.

6. Deposits and invoices come from the signed schedule

Deposits, discounts, sales tax controls, card fee pass-through, and payment tracking that feeds reporting.

7. The deal becomes a project with real costs

Production phases, task checklists, and crew and editor payments logged against the deal.

8. The client reviews, approves, pays, and downloads

Timeline-stamped feedback on the linked Vimeo or YouTube cut inside a branded portal with no login, and a final download that unlocks once the invoice is paid in full.

9. The numbers tell you where you stand

Outreach by channel, pipeline pacing against an annual goal, a twelve-month cash flow projection, channel attribution, and a Monday digest from Mac AI.

What it costs

Free is permanent. Pro is $39 per month or $390 per year. Agency is $99 per month or $990 per year and adds a GoHighLevel sub-account. Annual billing saves 17%.